Hey Readers! I’ve been comin across some crazy stuff the past few days from a few different blogs around the web which I just had to share with you. Check em out below…

A Few Good Kids? | Mother Jones

At some schools, 90 percent of students have opted out. In 2007, JAMRS awarded a $50 million contract to Mullen Advertising to continue its marketing campaign to target "influencers" such as parents, coaches, and guidance counselors. …

Engadget’s back to school giveaway, part one!

Acceptance of a prize constitutes consent to use winner's name and likeness for editorial, advertising and publicity purposes without additional compensation, except where prohibited by law. In the event the potential winner of any prize is a Canadian resident, he/she will also be required to correctly answer a time-limited mathematical ….. Dustin @ Aug 31st 2009 2:48PM. Yoink!! I need these good gadgets since I'm back to school! vote up vote down Report Neutral …

Columbia Ideas At Work : Feature : The+Sponsor+Trap

Even correct responses often came from luck rather than from successful advertising; athletic-shoe companies often sponsor soccer, so Adidas makes a good guess. As it turns out, consumers have a hard time associating sponsors with one-time events. A different group of companies sponsor the … Gita Johar (PhD: NYU; MBA: Indian Institute of Management) has been on the faculty of Columbia Business School since 1992 and is currently the Meyer Feldberg Professor of Business. …

Hope you enjoy the read as much as I did and please if you have something to say, use the comments form below to let everyone know your thoughts.

Have a great day!

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